Good honest nutrition starts with good honest ingredients

30 million bowls licked clean

(and counting)

Five reasons why we think (know) you'll love Nood

Affordable

Premium pet food without the price tag

Irresistible Taste

Fussy pet approved! Our recipes are taste tested by real pets

Meat Rich Recipes

Meat 1st recipes packed with fruits and veggies

Vet Approved

Made by team of vets & pet nutritionists with 50+ years experience

Convenient

We can be found at your local Tesco

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LIFE IS BETTER IN THE NOOD

Filled with the good stuff

For cats who want that glow from the inside out. This is cat food, but not as you know it. Our wet and dry recipes help to promote a healthier skin and a shinier coat for the ultimate glow up. Packed full of ethically sourced protein, along with superfoods like blueberries and spinach, prebiotics and a range of vitamins and minerals. Positive purrs all round.

dry cat food

YIP YIP HOORAY

Better dinners start here

Ready your bowls, these irresistible recipes are packed full of real meat that even the fussiest of pets will love. Our delicious wet cat recipes contains essential amino acids that help support strong bone and muscle development, are packed full of fruits and veggies, and doused in jelly or gravy for ultimate yums. When you feed your pet NOOD you can trust they are receiving a complete and balanced diet, packed full of premium ingredients with no pesky fine print.

wet cat food

A little bit about us

Honestly good pet food.

We're NOOD, nice to meet you! We set out to create a premium pet food brand, without the premium price tag. Fast forward to today and we've seen over 30 million bowls licked clean and counting! We believe every cat and dog deserves the proper nutrition to live a happy life, and every owner deserves to know what they're actually feeding their pet. Our vet backed, meat 1st recipes are not only super tasty, they're also packed with superfoods & prebiotics to help fuel the fun, every single day. Premium pet food shouldn't be exclusive, so we always take less profit to make NOOD accessible to all pet owners, from all walks of life 🐾

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NOOD Food vs Your Food

Us (hehe)

NO ARTIFICIAL COLOURS OR FLAVOURS

Meat 1st

Superfoods

Prebiotics

NO ARTIFICIAL COLOURS OR FLAVOURS

NO CORN, WHEAT, SOY

THE PEOPLE (AND PETS) HAVE SPOKEN

Energy & Joints

We were told by our vet to put out dog on joint supplements, however after using NOOD for 8 weeks she now doesn't limp or seem to have any trouble with her ankle or energy!

Supports Digestion

Love this product. My fur baby is an elderly cat and has been sick for over a year now over food, until I decided to try out NOOD! He has not thrown up in 2 weeks of eating NOOD, and is even having great poops!

Lily

Healthy Skin + Coat

We originally had our cats on another brand, moved our cats onto this and they love it, their fur is softer and shinier and its very cost effective

Dylan

Weight Management

Our chubby boy has lost a little bit of weight since his diet changed to NOOD - he's way more active and has a shinier coat. Thanks NOOD for helping out my fur baby!

Sage

Flavourful

Noticed more clean bowls since switching. My dogs go absolutely mad for the chicken flavour, sometimes we use the kibble as training treats too

Anna

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